Excited by the performance of its international sales in 2022, when it exported 10% of production, Cedro Textil intends to reinforce its presence in the international scenario. So, participating in Colombiatex is one of the strategies of this denim and twill manufacturer. Held in Medellín, this fair opens the calendar of business events in the sector, and the company traditionally participates in it.
Cedro’s main trade partners are Latin American countries, such as Colombia, Argentina, Peru, Ecuador, Uruguay, Paraguay, Bolivia and Chile.
According to Cedro, in 2022, when it exported 10% of production, the growth was 2% compared to 2021. The workwear fabrics line contributed to this expansion. Still according to Alessandra Leal, this is a year of recovery. As informed by the company, last year, the line of fabrics for professional clothing increased sales by 40% compared to 2021.
“‘Colombiatex de las Americas’ is an excellent opportunity for us to meet our customers. In 2022, Cedro recorded an increase in the quantity of products exported compared to 2021, and our largest foreign market is Latin America. In this edition of the fair, we will present the “Generations” collection, which consists of 5 new vintage Denim items. The pieces have a contemporary modeling that is inspired by futurism and the metaverse. In addition, of course, to our “Workwear” line, which is our main export product,” said Alessandra Leal, the manufacturer’s export manager, in a press release. According to her, 2023 will be a year of recovery for the textile industry, after the Covid-19 pandemic.
The 35th edition of Colombiatex will be held on January 24, 25 and 26. According to Cedro, 500 exhibitors and 10,000 buyers are expected to visit the event during these three days.
CEDRO’S PRODUCTION
The manufacturer reports a production capacity of 80 million meters per year regarding the “Jeanswear” and “Workwear” lines. Currently, the “Workwear” line accounts for 55% of the company’s total revenues, and it is receiving investments to increase the manufactured volume, according to the company.